4 Things Only A REALTOR ® And Not The Internet Knows About Real Estate

Dated: 02/19/2018

Views: 147


Image title


According to the National Association of Realtors, 42 percent of homebuyers start their home search online, and 92 percent use the Web during the home search process. While the Internet can be a good place to start looking, there are things real estate agents know about the process of buying and selling a home that can't be found in any Web browser.

Here are a few.

1. How to price a home

When setting a listing price, agents consider scores of factors, from local and national market trends and neighborhood development activity to the latest buyer preferences for kitchen appliances and landscaping. Every home is unique, and an agent with a track record of success knows how to price it attractively in the market.

The Internet isn't always much help when it comes to comparison shopping, either. Many of the same factors that help an agent set an appropriate listing price aren't available in an algorithm, so online estimators aren't always accurate – and could be costly if you purchase without consulting a real, live professional.

2. Marketing offline

While online marketing can certainly be valuable, agents have networks of contacts and years of experience to round out their marketing plans.

And, for buyers, agents often can tap into their network to learn about great properties before they hit the real estate websites or even the MLS.

3. Key points in the process

If you find a home you love online, the website won't be there to guide you through a mortgage application, find a home inspector or advise you what to do if an inspection reveals issues.

4. How to negotiate

Having an experienced, professional negotiator drive your transaction can be vital to reaching a fair price for the property you're buying or selling. A website can give you an estimate of how much a property should cost, but it can't evaluate whether that's a great price or not.

One way the Web is helpful in real estate? Finding a great agent to work with. Start your search here.

Call me (210) 381-6243

Want to Advertise on this Site?

Latest Blog Posts

7 Trick Or Treat Tips Every Homeowner Should Know

Plenty of people love a good Halloween scare — as long no one gets hurt. And that includes your house.Hot lights and large crowds present some real risks to homeowners. Follow these

Read More

Oct 19 2018 64169 1

Landscape Lighting Ideas to Highlight Your PropertyThe right landscape lighting can not only help keep you and your family safe, it can also help your house shine like a beacon in the.

Read More

Oct 18 2018 64169 7

5 Tips For Starting Your Home Search In today’s real estate market, with low inventory dominating the conversation in many areas of the country, it can often be frustrating to be a first-time

Read More

Oct 18 2018 64169 6

If You Are Thinking Of Selling You Must Act NOW! If you thought about selling your house this year, now more than ever may be the time to do it! The inventory of homes for sale is well 

Read More